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The SCORESM Model

The SCORESM Model gives us a useful aid to gauging how well leaders present themselves.

Start by choosing someone you regularly see or are familiar with from business, your
community, politics, the media, etc. Then observe how they present themselves,
using the criteria below.
  See an example.

Use a scale of 1 (poor) to 10 (outstanding).  

Name of Person You're Observing: ________________________________________



S
peaker Style

_____ My first impression
_____ Personal appearance
_____ Took a moment to greet me (verbally or non-verbally)
_____ Established eye contact
_____ Used natural gestures
_____ Non-verbal expression (body language)
_____ Paced the presentation
_____ Used examples/stories
_____ Used appropriate vocabulary
_____ Had vocal variety


C
ommitment

_____ Connected to the information
_____ Prepared for the presentation
_____ Had a point of view/position
_____ Thoughtful
_____ Spoke from the heart


O
rganization

_____ There was a clear plan of material: beginning, middle, and end
_____ Framed key message with a strong opening statement
_____ Content points supported key message
_____ Logical
_____ Concluding remarks: summarized, clarified, set direction/action

Relevance
          _____ Found the best way to present to the audience
          _____ Increased understanding
          _____ Provided value
          _____ Meaningful
          _____ Important

E
ngagement

_____ Aware of the audience
_____ Held my attention
_____ Tuned in to me
_____ Listened to verbal and non-verbal responses
_____ Adapted to the situation


 Back to Leaders Notes

 Go to Example



MMI Communication’s mission is to guide senior executives as they navigate the challenges and
complexities of their leadership journey. The company offers individual, face-to-face executive
coaching and additional resources that support and strengthen its clients’ leadership
capabilities.  MMI clients become focused, credible leaders who articulate their vision, and
inspire and align their organizations to achieve lasting results. For more about MMI
Communication, visit
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